OVERVIEW
Executive Summary
Detailed summary for decision makers
AI Visibility Audit
Barcelona Boat Rental
December 2024
52%
Current Visibility
Brand Queries
100%
Product Specific
67%
Intent (Events)
50%
Commercial
25%
Service/Experience
17%
Top 3 Issues Blocking Visibility
-
1
Entity Recognition Gap
AI platforms know Eco Sail and Eco Slim products but don't connect them to "Barcelona Boat Rental" brand. Content mentions product without brand in first 100 words.
-
2
"Rental" vs "Experience" Positioning
BRB positioned as rental company. Competitors like "Sailing Experience Barcelona" and "ORSOM Barcelona" own experience/tour queries because their brand names match user intent.
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3
Missing Specialized Schema
Service pages have LocalBusiness schema but missing Event/Tour/Service types. AI can't understand that pages represent bookable experiences, not just company info.
Recommended Quick Wins
01
1 hour
Connect Eco Products to Brand Entity
High Impact
02
2-3 hours
Add Event/Service Schema to Experience Pages
High Impact
03
30 min
Strengthen Corporate Page with Specifics
Medium Impact